Posted 11h ago
Conversion Rate Optimisation Intern (Landing Pages)
Posted 2d agoBe an early applicant
What this role pays, in context
This listing pays 34% below the median for Digital Marketing roles in India, which sits at ₹11K a month.
25th pct ₹9.3K75th pct ₹13.2K
Median of 10 other live Digital Marketing listings in India on this board that state pay. Roles that do not disclose a salary are excluded rather than counted as zero.
Why this role exists
Traffic is not our bottleneck. Roughly one in every twenty visitors to a job page actually starts an application, and we are fairly sure that number should be higher. Your eight weeks here go into finding out where the other nineteen went.
The method
Watch session recordings in Microsoft Clarity until patterns start appearing. Form a hypothesis. Change exactly one thing: the button copy, the position of the stipend on the page, the number of fields in the form. Run it long enough for the result to mean something, then write up what happened whether or not it worked. Over the two months you will touch our job detail page, the signup flow and two campaign landing pages built in Webflow.
Ground rules
We care more about a well-argued failed test than a lucky win, so document everything, including the embarrassing bits. You should be comfortable with basic statistics, curious about why people behave the way they do online, and entirely unbothered by having your favourite idea disproved. Three days a week from the Indiranagar office; the recordings you can watch from anywhere.
Responsibilities
- Review session recordings and heatmaps to find where applicants drop off
- Write test hypotheses naming the change, the metric and the expected effect
- Build A/B test variants for the job detail page and the signup flow
- Coordinate with design and engineering to ship variants safely
- Run each test to a pre-agreed sample size before calling a winner
- Document every test in a shared archive, including the ones that failed
- Rebuild two campaign landing pages in Webflow based on what you learn
Requirements
- Final-year student or recent graduate with no CRO or product experience needed
- Understanding of averages, percentages and why sample size matters
- A good eye for small details in copy and layout
- Willing to have your favourite idea disproved by the data
- Able to be in the Indiranagar office three days a week
Skills
Benefits
- Direct influence on a metric the entire company watches weekly
- Weekly test review with the growth and design leads
- Completion certificate plus a written recommendation
- One flexible remote day and no fixed start time